Web Publishing is a Different Paradigm


Web publishing is a different paradigm than traditional publishing.  When you produce a TV show, for example (or newspaper, magazine or movie), your audience shows up at a specific time to watch, and then that’s it until reruns or syndication. 

But when you produce a blog, it can take days or weeks for your loyal audience to discover and read your new articles, and you’ll often find that more people are reading the stuff you wrote two years ago than what you wrote last week.

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